Tag Archives: Sugar

Bloomberg’s Unintended Consequences

Sensible people should be outraged by New York Mayor Bloomberg’s recent nanny state sugar decree.

However, I’d posit there’s a big (largely unreported) unintended consequence: it might make people drink more, not less, sugary drinks. It’s quite simple, actually.

Here’s why:

The “Bloomberg rule” calls for a ban of sugary drink sales for any size of 16 ounces or more. The most common sizes these days are 12 and 20 ounce drinks. Bottles and cans. Most people will order a bottle, while some prefer a can.

Regular bottle drinkers, if relegated to a 15.99 ounce drink might buy two instead of a normal 20 ounce drink. Meaning they’d consume close to 30 ounces, nearly 10 more than they normally would.

Nobody likes obesity, but everybody should love freedom to purchase the drink size of their choice. Maybe that’s just me.