I came across this video of California gubernatorial candidate Neel Kashkari living in Fresno, California on the streets for a week, trying to find work. I’ll admit I was skeptical that the 10-minute video would be compelling campaign advertising. I was wrong.
Kashkari has come from pretty much nowhere in the polls to be the Republican nominee in the California governor’s race. Just like he sort of came from nowhere to be Assistant Secretary of the Treasury under Presidents Bush and Obama, specifically charged with overseeing the Troubled Asset Relief Program, or TARP. Not a popular job. Of course, to the far left he is a boogeyman because he worked at Goldman Sachs. To the far right, he’s a boogeyman because he helped administer, well, bailouts.
Elijah Cummings, an embattled Democratic congressman from Baltimore, asked at an oversight hearing whether or not he was a “chump:”
“Mr. Kashkari, in the neighborhood I grew up in, in the inner city of Baltimore, one of the things that you tried to do was make sure that you were not considered a chump … What really bothers me is all these other people who are lined up. They say, well, is Kashkari a chump?”
Kashkari apparently did not take that flogging very well.
Kashkari heads to a Home Depot to find work.
Kashkari’s background, which I had not researched, surprised me a bit.
He’s from Akron, Ohio. He’s a Cleveland Browns fan with, according to the Plain Dealer, dogs named “Winslow and Newsome.” He went to Western Reserve Academy — a nice private school, but didn’t go to a top-tier college. He attended the University of Illinois at Urbana–Champaign to study engineering. (He got an undergrad degree and a master’s.)
It was only after he attended Wharton for his MBA that he went into finance, and followed Hank Paulson to the Treasury department.
Former Rolling Stone writer Matt Taibbi wrote a column about him with the headline: Bailout Architect Runs For California Governor; World Laughs. He joked “It seems Jerry Brown has become his own personal Dolph Lundgren.”
In the piece, he noted that Kashkari isolated himself in the woods after the flogging from Cummings, et. al., where he built a shed, chopped wood to lose weight, and helped with Hank Paulson’s book.
Taibbi concluded: “Anyway, having this guy run for public office is like a gift from the blogging gods. How funny will this get? Will this one go to 11? I’m taking the over.”
One nice campaign video does not a winning campaign make. (Kashkari has a few nice videos…) Then again, most politicians prefer to post pictures on Twitter showing “look, I’m eating Ramen Noodles in my well appointed Washington house” rather than go and live on the streets for a week.
I don’t know if a 10 minute YouTube video on poverty will convince Democrats dissatisfied with Gov. Brown to consider Kashkari as a recipient of their vote, but one thing’s for sure — Kashkari’s trip into the woods may be funny joke fodder for Matt Taibbi, but Neel Kashkari isn’t going to be anybody’s chump this go-around.
Watch the video here:
Update: Kashkari’s campaign is hurting for cash, nearly broke.